Oscar Diaz “Hermès-scope”

Maison Hermès

poster for Oscar Diaz “Hermès-scope”

This event has ended.

The tiny colorful objects of a kaleidoscope twinkle brilliantly, as if very precious. The seemingly endless figures that appear at the end of the kaleidoscope’s darkness take on strange and enchanting forms. Surely you can remember gazing at the continuously changing images?

Like a kaleidoscope, the Hermès scarf “Kare” also forms its own kind of microcosm, interweaving an infinite-seeming number of patterns. Inspired by the “Kare” scarf, designer Oscar Diaz has created a kaleidoscope display for the front window of Maison Hermès.

Diaz was drawn to the kaleidoscope because of its relationship to science and nature and the world of geometric patterns it creates. The symmetries produced in kaleidoscopes also govern nature’s processes of evolution, and these symmetries found in plants and animals call to mind the budding of spring and the ongoing metamorphoses of the biological world. When you look in the kaleidoscopes of the Maison Hermès display, what you see unfolding before your eyes is an unending series of geometric forms. Taking a step back, you’ll notice symbols painted on the window, inviting passersby to come have a look.

The Maison Hermès window presents an eternal metamorphosis of unfurling colors and shapes realized through mathematical thinking and precise calculation and experimentation. In the background, Hermès products revolve on wheels. Drawing near and looking into a kaleidoscope reveals endless world of symmetries. Joining in the kaleidoscope’s macro and microcosmic worlds, the products of Hermès continue to evolve into new forms.

[Image: © Satoshi Asakawa / Courtesy of Hermès Japon]



from March 19, 2014 to May 06, 2014


Oscar Diaz



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