Jan Tschichold Exhibition

Ginza Graphic Gallery

poster for Jan Tschichold Exhibition

This event has ended.

At the start of the twentieth century, a time when the rapid pace of technological innovation also brought a search for a suitably matching style, it was not only politics and society that underwent drastic change but also the lives and ideologies of individuals. Typography was no exception. It was in this context that the new typography movement was born — pursuing an efficient typography suited for conveying dynamic information in the machine age. Jan Tschichold (1902–1974) advanced the theory and practice of this “New Typography” throughout the 1920s as the movement’s standard-bearer. Eventually he came to reject its tenets and to espouse instead the value of traditional typography, coming to produce outstanding designs but author a wide range of books. Surveying the accomplishments of a man who had such enormous influence on his contemporaries is sure to offer great insights for those of us here in Tokyo during a time of change that, while different in character from the early twentieth century, is being reshaped at an unprecedented speed.

[Related Event]
Gallery Talk
Date: 14th November(Thurs) 18:30-20:00
Venues: DNP Ginza Bldg. 3F
Admission: Free (reservation required)
Capacity: 70 participants
*For further details please refer to the gallery website

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Schedule

From 2013-11-01 To 2013-11-26

Artist(s)

Jan Tschichold

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