Living by the motto "first-rate work by girls", a wide range of writers and artists including Yumeji Takehisa, Tatsuko Kawabata, Akiko Yosano, Yasunari Kawabata, Nobuko Yoshiya, Yaso Saijo, Kasho Takabatake, Katsuji Matsumoto and Chiaki Fujii contributed to the magazine "Shojo no Tomo (Girls' Friend)", whose cover illustration was created by young artist Junichi Nakahara. In print from 1908 to 1955, Shojo no Tomo was the longest running publication in the history of Japan's girls' magazines.
With its elegant visual style and highly sophisticated writing, the magazine attracted modern-minded girls from each generation. It was also known for the close relationship between its editors and readers, with regular reader meetings during which editors would communicate directly with their readers on an individual basis.
Celebrating the 100th anniversary of the launch of the magazine, this exhibition showcases the museum's "Shojo no Tomo" collection, consisting of a total of 300 hard-to-find magazine copies, elegant supplementary goods and vibrantly colored original illustrations.
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