Landscape, Cruel Yet Kind
Yubido
Until Sep 11
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Artists
Masanri Ikeda, Masao Okabe, O Jun, Yoshiaki Kuribara, Koichi Sasaki, Kosei Sasaki, Masato Nakamura, Kang Hong-Goo
Nikuihodo Yasashii (Cruelly Kind) was once the slogan of Yubido, a former framing shop. The phrase itself was inspired by the shop's telephone number, 3291-8341. Founded in the aftermath of World War II, when Tokyo still lay in ruins, Yubido operated above an underground air-raid shelter and displayed a large sign of Mount Fuji, offering the neighborhood a quiet symbol of hope.
In a time when conflict and division continue to intensify around the world, Yubido's message of Nikuihodo Yasashii resonates with renewed relevance, reminding us of the importance of dialogue, empathy and kindness.
This exhibition brings together the expressive qualities of each artwork with the memories embedded in Yubido, seeking to curate a Landscape, Cruel Yet Kind. Here, landscape is understood not only as the view before us, but also as something shaped by memory, time, emotion and our relationships with others. It is our hope that Yubido itself, with its history and atmosphere, will activate ways of seeing that a conventional white cube cannot, allowing visitors to discover a landscape that is, indeed, cruel yet kind.
In a time when conflict and division continue to intensify around the world, Yubido's message of Nikuihodo Yasashii resonates with renewed relevance, reminding us of the importance of dialogue, empathy and kindness.
This exhibition brings together the expressive qualities of each artwork with the memories embedded in Yubido, seeking to curate a Landscape, Cruel Yet Kind. Here, landscape is understood not only as the view before us, but also as something shaped by memory, time, emotion and our relationships with others. It is our hope that Yubido itself, with its history and atmosphere, will activate ways of seeing that a conventional white cube cannot, allowing visitors to discover a landscape that is, indeed, cruel yet kind.
Schedule Now in session | Jul 2 (Thu) 2026-Sep 11 (Fri) 2026 27 days left Opening Hours Information
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| Fee | Free | ||||
| Website | https://yubido.tokyo/schedule/811/ | ||||
| Venue | Yubido https://yubido.tokyo/ | ||||
| Location | 2-4 Kandaogawamachi, Chiyoda-ku, Tokyo 101-0052 | ||||
| Access | 2 minute walk from exit B5 at Shin-ochanomizu Station on the Chiyoda line, 3 minute walk from exit A7 at Ogawamachi Station on the Toei Shinjuku line, 4 minute walk from exit A5 at Awajicho Station on the Marunouchi line, 8 minute walk from Ochanomizu Station on the JR Chuo and Sobu lines. | ||||
| Related images | Click on the image to enlarge it  |
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